/ WEBSITE AUDIT
/ website design
/ website build
/ ASSET DEVELOPMENT
WARMFLO
A family-run heating and plumbing company founded by lifelong friends Chris Hirst and Tony O’Neill.
They had taken the initiative to design and build their own website but, like many small businesses, it hadn’t delivered the results they needed. They got in contact with me to explore what could be done to improve and optimise the platform.
the problem
Website lacked structure and clear user journeys
Messaging didn’t clearly communicate services or value
UX was inconsistent and difficult to navigate
Website didn't work well across devices
Core platform and plugins had not been updated and were no longer compatible
The Approach
Auditing of existing platform and CMS functionality
Full end-to-end website design and build
Improving UX and structure
Developing SEO-ready content
Establishing consistent digital and social assets
The Result
A clear, structured and professional website that works across devices
Stronger messaging aligned to services and audience
SEO-optimised content supporting local visibility
A consistent set of digital and social assets
A platform that is secure and easy to manage
Most importantly, the website has shifted from something they built themselves to a tool that actively works for the business.
